- Custom Packaging Solutions for Your Brand
- Free Design Support
- support@packwhole.com
Custom PR boxes for influencer kits, launches and press mailings, printed inside and out with optional inserts. Free design help and a digital proof on every order.
Get Started
Tell us about your packaging requirements and our team will review your specifications to prepare a suitable quote.
Board chosen for your product
CMYK and spot color options
Size, insert, finish and more
Built for shipping and unboxing
Product Overview
Our custom packaging offers a practical and professional solution for businesses that need reliable presentation and flexible customization. Choose suitable dimensions, materials, printing and finishing options for your products, and our team will guide you from dieline to delivery.
Material Options
Choose from a range of quality materials. Availability depends on the box style, so our team will confirm the best option for your product.
Natural brown, earthy look
Clean base for bright print
Fluted board for shipping
Thick chipboard for luxury
Recycled-content options
Textured and specialty stocks
Printing & Finishing
Enhance your packaging with premium printing and finishing. Availability depends on the selected product and specifications.
Product Details
A PR box is the package a brand sends to creators, journalists and partners before or during a product launch. It is not a normal shipment: the person opening it may film the moment, post photos and decide whether to talk about your product. Packwhole designs and prints custom PR boxes that make that first reveal feel planned, from the outside artwork to the insert that holds each item in place.
This page covers what goes into a good PR package, the box styles that work best, print and finishing choices, and how to order a short run for your next launch.
PR packaging is branded packaging made for promotional seeding rather than everyday sales. It usually contains the new product, a card or letter explaining it, and sometimes a few extras that tell the brand story. Because the audience is small but influential, PR packaging tends to use richer printing and more structure than standard shipping cartons.
For planning tips, read our guide on how to create PR packages.
The structure you choose sets the tone of the unboxing.
| Style | Feel | Good Fit For |
|---|---|---|
| Printed mailer box | Clean and modern, ships on its own | Beauty, apparel, snacks |
| Rigid two-piece box | Heavy and premium, lid lifts off | Fragrance, jewelry, tech |
| Magnetic closure box | Book-style lid that snaps shut | Luxury launches and gift sets |
| Drawer or slide box | Tray slides out of a sleeve | Small collections and samples |
| Box with custom insert | Items sit in die-cut cavities | Multi-product kits |
Most PR mailings use a custom mailer box because it doubles as the shipper. For a heavier, keepsake feel, a custom rigid box inside an outer carton is a popular choice.
A strong PR box is designed in layers, each revealing a little more.
Design for the camera. Matte surfaces reduce glare, and high-contrast inside printing reads well on phone screens.
An insert keeps the kit looking intentional after it travels through a delivery network. Paperboard inserts can be printed to match the box, while foam suits fragile glass items. We cut cavities to the measurements of your actual products so nothing rattles. Learn more about custom box inserts for shipping.
The right PR boxes depend on what you are launching.
Many PR campaigns need fewer boxes than a retail order. Low minimums let you produce a small seeding run, gather feedback and order again for the next wave. If the same design will later be sold to customers, plan one artwork that works for both PR boxes and retail packaging to save on design time.
– Structure: rigid and magnetic boxes cost more than folding mailers. – Print and finishes: inside printing, foil and spot UV add steps. – Inserts: custom die-cut trays add material and setup. – Quantity: unit price falls as the run grows.
1. Share the kit contents: list each item with its dimensions. 2. Free dieline and design help: we lay out the box and insert around your products. 3. Digital proof: approve every panel before printing. 4. Fast turnaround: boxes ship flat or assembled, depending on the style.
Our team can also suggest styles from the full custom packaging boxes USA catalog. Send your launch date with the quote request so we can plan production for your PR boxes around it, and tell us how many kits each wave of the campaign needs.
Why Choose Packwhole
We combine thoughtful design, quality-focused production and customization options to help businesses create packaging that reflects their products and brand identity.
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FAQs
The product being launched, a short letter or card that explains it, and any small extras that support the brand story. Keep it focused so the main product stands out.
Yes. A printed lid or inner panel gives creators something extra to show when they film the opening.
Yes. We cut paperboard or foam inserts to the size of each product in the kit.
Yes. Minimums are low, which suits influencer seeding and press campaigns.
Printed mailer boxes are the most practical, while rigid and magnetic boxes give a more premium feel for high-value products.
Let's Get Started
Tell us about your packaging requirements and request a custom quote.
